Driving Sustainable Growth in Multi-Academy Trusts 2020 - Digital - Programme

Thursday 26 Nov 2020 - Wednesday 2 Dec 2020

09:30 to 12:30

09:30

10:05

10:40

11:15

11:50

11:50
Results-driven school marketing

The 3 Step Framework to Results-Driven Marketing at Your School or MAT

• Understand the importance of creating a strong marketing foundation
• Know how to craft the perfect blend of marketing activities to reach their target families
• Have clarity on how to activate their marketing strategy to achieve optimum results

Emily Richards, Founder, The Stickman Consultancy

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12:25

09:30 to 12:30

09:30

10:05

10:40

10:40
Growth

A look at the drivers that affect the internal and external growth of a Multi-Academy Trust and the process that need to be put into place to ensure that any potential expansion is successful and sustainable

Emma Hughes, Senior Associate, Browne Jacobson LLP

Claire Pritchard, Deputy CEO and COO, Academy Transformation Trust

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11:15

11:50

11:50
Fraud

A focus on the potential for fraud within MATs and how to ensure the relevant structures and procedures are in place to prevent this

• The exponential growth of fraud towards schools
• The biggest threats
• Tips to reduce the risk in your schools

Ian Buss, Education Banking Consultancy

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12:25